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	<title>Danska Designs &#187; Designing the Web</title>
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	<description>Thoughtful and beautiful web design for delivering clear messages. Scandinavian web design firm based in Shanghai.</description>
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		<title>Show what you want to say: Visual communication</title>
		<link>http://www.danskadesigns.com/knowledge-base/creating-really-good-websites/show-what-you-want-to-say-visual-communication.html</link>
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		<pubDate>Thu, 21 Feb 2008 12:21:24 +0000</pubDate>
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				<category><![CDATA[Creating really good websites]]></category>
		<category><![CDATA[Designing the Web]]></category>
		<category><![CDATA[colors]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[images]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[visual]]></category>

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		<description><![CDATA[A clear connection between communication and design makes it easier for the visitor to trust and identify with your company. A strong visual communication is achieved by supporting the message with the power of colour-psychology and the subliminal messages delivered by shapes, fonts and images.
Web design
First impressions are important and the design is the first [...]]]></description>
			<content:encoded><![CDATA[<p>A <em>clear connection between communication and design</em> makes it easier for the visitor <em>to trust and identify</em> with <em>your company</em>. A strong visual communication is achieved by supporting the message with the power of <em>colour-psychology</em> and the <em>subliminal messages</em> delivered by shapes, fonts and images.</p>
<h4>Web design</h4>
<p>First impressions are important and the <em>design is the first thing</em> a visitor sees. The design of your website must speak to the visitors and make them feel that they have <em>come to the right place</em>.</p>
<p>The aim of a <em>good web design</em> is to</p>
<ul>
<li><em>engage the visitor</em> in the content and</li>
<li><em>hold on to the visitor</em> long enough to </li>
<li><em>deliver the message</em>.</li>
</ul>
<p>Only by designing a user-friendly layout and navigation interface is it possible to present web content in a relevant visual context.</p>
<h4>Company identity &#038; logo design</h4>
<p>For your customers to <em>remember what sets you apart</em>, they have to be able to recognise you. In order to maintain a clear connection between <em>communication and design</em>, your company&#8217;s <em>visual communication must be consistent</em> in everything from logo and website to business cards and stationary.</p>
<h4>Our services include:</h4>
<ul>
<li>Web design</li>
<li>Usability optimisation</li>
<li>Company identity design</li>
</ul>
<p><a href="http://www.danskadesigns.com/about-us-contact">Contact us</a> to know more about how visual communication can benefit your business, or learn about <em>future-proofing your website</em> and how you can <em>control the content of your website</em> in &#8216;<a href="http://www.danskadesigns.com/creating-websites-that-work-web-development.html">Creating websites that work: Web development</a>&#8216;</p>
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