Registering your domain name – some useful tips
Good domain names disappear quickly. Somewhere, someone might be thinking up the same brand-idea as you. As soon as you know what your internet-address should be, you should go and register that domain name right away.
At our domain registration-page you can check if the domain name you have in mind is still available.
.com, .cn, or .org? Which type of domain is better?
Picking a top-level-domain usually goes with the language and the target group of the website. We consider each language version of a website an individual website.
For usability and findability reasons it useful to look at different language versions as individual websites. Although the websites look identical, the content is different, the target group is different, the phone number or office address might be different.
For multi-language website it makes sense to create a separate website for each language:
- International English site at domain.com,
- Chinese language at domain.cn
- Japanese language version at domain.jp
This way each website version is focused on its target group. This also makes it much simpler to implement targeted campaigns in each country and to generally adapt the website to fit each local target group.
Protecting your brand name
A way to protect your brand name is to register the brand in all domain types.
domain.com, domain.net, domain.org, domain.cn, etc. This effectively prevents copy-cats from leaching of your marketing efforts. Some also opt to register mistyped and misspelled versions of their brand as domain names, i.e. domani.com, doman.com, domane.com. These extra domains can be set-up to seamlessly redirect the visitor to the intended domain. For example, we have set “danskadesign.com” to redirect to “danskadesigns.com“, to make sure our visitors can find us even if they forget the “s” at the end of our name.
Domain registration
These are issues to consider before registering your domain name or names.
At our domain registration-page you can check the availability of a wide variety of domain name types, and order them directly from our preferred domain registrar Moniker.
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